Audi Now Owns Ducati


Audi has bought motorcycle manufacturer Ducati for $1.8 billion–making it the third Italian company owned by the German automaker after Lamborghini and Italidesign.

Audi believes owning Ducati will give the Volkswagen group much leverage in the world of motorcycles because Ducati sold 42,000 of them last year for a profit of $480 million.

audiusa.com
ducati.com

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s